Cleanliness is next to godliness
There's an optician in town. I've used him for years.
I go once a year or so and get my eyes checked to see if things have gotten worse. Once things have regressed enough, it's time for some new glasses.
So I head over to my guy. The frames at the optometrist leave a lot to be desired.
And you know the first thing he does after a warm greeting?
He offers to clean your lenses and frames. And I always accept.
Then for the next few minutes it's one of those catch-up, small-talk conversations. I'm walking around trying on frames and he's talking over his shoulder from the back room.
Eventually he reemerges with my glasses.
And I tell you what...
Those suckers are a work of art when he's done. I genuinely don't understand how he does it.
So clean and clear I swear I see better.
Is he the cheapest in town? Certainly not.
Is there anyone that can match his attention to detail? Unlikely.
And that's why I keep going back.
Best,
John Montgomery